Day: June 16, 2021

How to Work Out Your Cost Per Enquiry From Paid Advertising

How to Work Out Your Cost Per Enquiry From Paid Advertising paid-ads-cost

So often it seems companies throw a dart at the board to ‘determine the cost of paid ads’, as they call it.  We call this a ‘finger in the air’ approach.  They have questions like: “How much do ads on Google cost? How much do ads on Instagram cost?”, when the real question is, how […]

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